The ONLY Type Of Advertising People LOVE!!

Can it be???

Is there advertising that people actually love?

You bet there is! And you are already very aware of it. The type of advertising I'm referring to is promotional items, also known as advertising specialties. It's anything a company would put their logo and contact information on, and then give away. They are used by many businesses all over the world to help maintain, and increase the amount of business they do with their customers every day.

Why do people love it? Because we view the item more as a gift from the giver instead of an advertising tool. Have you ever been handed a logoed scratch pad, coffee mug, pen, coaster, calendar, etc. and then said THANK YOU? Of course you have. We all have.

When you accept it, an emotional (almost an obligation to do business with) type of attachment is created in you. A kind of warm & fuzzy feeling if you will. For a long time they'll remember the gift you gave, and in order to show their appreciation to you, almost instinctively, they'll try to do more business with you. That's the secret behind this type of advertising!!!

And that's why it's The ONLY type of advertising people love. AND it'll work powerfully for you too!!

The next time you're pondering ways to increase your business, consider using promotional items.

Scott Rauber, Biz Promo, LLC - In the business of helping businesses get more business. Master of finding prospects using little or no money.

In The News:


Los Angeles Times

Private Matters: Senate Hearing To Debate Web-Based Targeted Ads
CRN, NY - 9 hours ago
At the heart of the hearing of the Senate Commerce Committee titled Privacy Implications of Online Advertising are proposed tools used by ISPs to track ...
Broadband Indiscretions Forbes
NebuAd to come under spotlight at Senate hearing The Associated Press
Putting Web monitoring service NebuAd under the legal microscope Los Angeles Times
New York Times - ITworld.comall 116 news articles

Slowing Economy Hits Online Advertising
Adweek, NY - 14 hours ago
Respondents indicated an expectation Internet advertising would grow slightly more than 16 percent in the next year. In its previous surveys, William Blair ...
William Blair & Company and CIMA Release Fifth Installment of ... Business Wire (press release)
all 13 news articles

Magna Cuts Ad Growth Forecast to 2%
Wall Street Journal - 3 hours ago
Mr. Coen's forecast came a day after media analyst Lee Westerfield cut his ad-spending forecast by a similar degree, saying US advertising was experiencing ...
Economic gloom leads to cuts in ad forecast Reuters
New-Media Ad Outlook Remains Buoyant Broadcasting & Cable
Ad Spending Forecast Lowered Again New York Times
Adweek - AdAge.com (subscription)all 20 news articles

Fusion Advertising Wins Rudolph Foods Account
FOXBusiness - 15 hours ago
DALLAS, July 7, 2008 /PRNewswire via COMTEX/ ----Global snack giant Rudolph Foods today announced its selection of Fusion Advertising as agency of record ...

OnMobile Launches Ad RingBack Tones, Revolutionary Platform for ...
FOXBusiness - 15 hours ago
Arvind Rao, CEO and Co-founder of OnMobile said, "AdRBT is a disruptive evolution in mobile advertising and marketing which so far has been limited to SMS ...

'2010 will be the tipping point for digital advertising'
Sify, India - 4 hours ago
Excerpts: What prompted you to get into the online advertising space with Media2Win? I don't believe that traditional agencies in India have a clue about ...

Advertising isn't in keeping with medium's benefits
Economic Times, India - 7 hours ago
One of the striking phenomena of the advertising business during the past decade has been the emergence of the internet as an advertising medium. ...

eFluxMedia

Digital Media Threatens Conventional Media Advertising
Screen Rant, UT - 2 hours ago
DiClemente added that DVR’s are also hurting the advertising revenue that the TV industry has become accustomed to. Of course, earlier I touched on the ...
Digital threat prompts movie industry downgrade The Associated Press
all 174 news articles

News-Leader names new advertising director
News-Leader.com, MO - 12 hours ago
By Kathleen O'Dell • News-Leader • July 8, 2008 Marty Goodnight, a 32-year-old Kansas City Star advertising executive, has been named advertising director ...

Adweek

Office Media Network Sees Expansion
Adweek, NY - 12 hours ago
s Dow Jones and features advertising-sponsored WSJ content. As the network prepares to expand into Miami this quarter, OMN has amassed 800000 daily viewers, ...
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