|
|
|
|
|
|
|
|
|
|
|
So we're looking at E-zine advertising. Just a quick overview ? ezines are basically email newsletters, but most don't redirect to a site, they just leave the full text content in the email. A good ezine publisher will engage more with their subscribers and readers by sending them to webpages where the content is a bit more interesting - find out if they do this as ezines like this nurture a more involved and active subscriber. Ezines can be done around virtually any subject there is out there and it will build up a subscriber base in time and eventually these publishers may begin to offer advertising space to companies and, of course, affiliates.
Now, there's two types of ezine ad placement you'll find authors offer you ? a small ad similar to the one's you write with pay-per-click, you know, a few lines of enticing text that has the sole aim of getting a click-through to a website. The other type of placement is a solo ad. A solo ad allows you to take over one whole issue or mailing of the ezine and write your own content in there often without limited space (although it tends to be 500 words for an optimum solo ad). To place an ad costs money in most cases and you'll find the costs vary, but the most expensive ads will be the solo ads, followed by top placement sponsor ads, and then the middle to bottom classified ads.
You'll find that with solo and top place sponsor ads, you have no competition ads around you so it's just your message getting across, but with middle and bottom ads there can be 3 ? 5 ads all competing in a very limited space, so you want to think about your budget and choose wisely. Solo ads range from $20 (and I'm gonna use US dollars here as it's a universal currency) $20 to ridiculous amounds like $2000, but most are under the $50 mark.
If you go to www.ezineadauction.com you'll come to a great site which is similar to ebay but obviously aimed at ezine advertising. Once you've signed up for free, you can browse the listings and find ezine publishers in the niche you want to promote in. These publishers will be offering ad space to you for various amounts of money. What I find is the more subscribers an ezine has, and the more competitive it is, the more the publisher charges you to place an ad. Some will be offering placement for the top of the email, middle or the bottom and again, costs vary accordingly. A top ad is obviously going to get the most attention because it's the first thing readers will see when they open the email.
The good thing is, you can guarantee most of the ezine's subscribers will at least see your ad because they signed up to receive that newsletter in the first place. Here's some tips I've learned over the years about placing small ads in ezines...
Avoid middle placement because when people are in the middle of reading an issue, they're not likely to just abandon it midway through if it's at all engaging. A bottom ad is actually much more attractive than marketer's think because to get to your ad it takes a very active reader to read all through the issue right to the bottom, and then naturally they've finished with the email, so your ad right at the bottom is in a way a new action for them to take - an active reader = an active response to your promotion.
If you've targeted the right ezine niche, people will often click on your link because they think it's a continuation of the ezine or "more information", and that's something you can build on in your ad, if you write "for more information on?" A good tip here is to contact the publisher just before you're about to send them your ad and just ask them what the jist of the next issue is. So if it's an ezine about home and garden, and the issue you're going to be advertising in is specifically covering water features then you should capitalize on this and select a good affiliate product closely related to this. Simple. This is an unknown trick because marketers don't even think of asking "what are you writing about in your next issue" ? find out and offer something of relevance, don't just guess with something broad, remember targeted niches get the best response.
Look out for indepth, powerful ezine tips in part 2...
This was just PART of ONE income stream affiliate marketing gives you. If you want to learn about more than 20 income streams, sign up FREE for Mike Beatham's free video & audio e-course and learn to profit from all directions!
Go to: http://www.FutureAffiliate.com
Wind Chimes and more... The biggest failure in affiliate marketing is not collecting prospects'... Read More It might have been Vince Lombardi or some other famous... Read More 1. Start your own affiliate program directory. Join a large... Read More Did you know that you can make money on the... Read More Did you begin your affiliate marketing business like this? You... Read More Growing your internet home business organically means there are similarities... Read More With the web these days growing at a substantial rate,... Read More What better avenue to drive high quality and targeted traffic... Read More Choosing the best affiliate program means that you are aware... Read More "What's the Buzz About?""I made $5,000 in one week""I quit... Read More Affiliate programs are a great way to earn an income... Read More Affiliate marketing has become extremely popular, and ClickBank offers a... Read More 1. View your affiliate program as a partnership between you... Read More Never before has it been easier to find an affiliate... Read More Here's a fact: everybody wants to earn extra money. We... Read More Don't get offended, I was not speaking directly to you.... Read More What are the Search Engines?A Search Engine is special database-driven... Read More We already know about wal mart because of their ads... Read More Many people look at affiliate programs as one of the... Read More If you run AdSense on your site you know that... Read More Affiliate marketing involves the promotion of a website by a... Read More I have seen it a million times, especially from newer... Read More Basic IdeaAffiliate marketing is a type of marketing in which... Read More Affiliate marketing has been around on the Web for quite... Read More Once you truly understand the power of backend profits, you'll... Read More
Windchimes
for great gifts!
How to Grow an Affiliate Marketing Business
A Few Words on Affiliate Team Building
11 Awesome Ways To Explode Your Affiliate Commission
Your Home Based Affiliate Marketing Business
How to Become a Super-Affiliate
Internet Affiliate Business: 5 Ways to Grow It Organically
Affiliate Web Site Pros, Cons and Getting Traffic
Your Own Affiliate Program
Choosing the Best Affiliate Program - What You Absolutely Must Know
5 Ways to Start And Promote Your Affiliate Program
Webmaster Plans To Increase Affiliate Earnings
Cant Find Any ClickBank Super Affiliates? Grow Your Own!
10 Tips To Help You Create Your Own Money Making Affiliate Program
Finding An Affiliate Online Opportunity Program
Top Five Ways to Earn Extra Money Online at Home for Free
Hey, Stop Stealing My Affiliate Commissions!
Free traffic vs. Extra Revenue - Earning From PPC Search Engines
10 Things WalMart Teaches About Affiliate Marketing
Affiliate Programs - Are They A Business For You?
High Paying Lateral Keywords
9 Ways to Catapult Your Affiliate Marketing Career
Higher Commission Is Not Always Better
Affiliate Programs
Why Do Many People Fail in Affiliate Marketing!
Backend Profit Secrets and Viral Marketing
A cycler or doubler that offers nothing of real value... Read More
Let me ask you a simple question. "Now that you... Read More
Many people with the best intentions fail at affiliate marketing... Read More
To generate additional business income, consider expanding your business through... Read More
If you have a website and you are not involved... Read More
If you're new to Affiliate Marketing and your finding everything... Read More
It is an often quoted statistic that about 90% of... Read More
Like the more common single tier affiliate programs, 2 tier... Read More
Affiliate Marketing is one of the most effective and powerful... Read More
Affiliate marketing is one tough business. Everyone online... Read More
Are you promoting affiliate products?This article will show you 5... Read More
When a newbie begins an online business, the temptation can... Read More
How do we go about getting success with affiliate programs... Read More
Affiliate Programs have exploded on the internet. Thousand of people... Read More
An affiliate is simply an individual or business who signs... Read More
Q. Can you tell me the benefits of publishing an... Read More
1. Why Start Your Own Affiliate Program?Multiple web sites and... Read More
Good affiliates can be hard to get. There could be... Read More
If you are planning to be a reseller for a... Read More
Choosing the best affiliate program means that you are aware... Read More
Have you ever tried to make money through affiliate programs... Read More
When joining affiliate programs there are many decisions you have... Read More
Everybody it seems can make money online. The simplest way... Read More
In researching most successful online businesses, you start to notice... Read More
Affiliate programs are probably the easiest and simplest way to... Read More
Affiliate Revenue |