How to Create Multiple Streams of Income, Part 2

A while back I wrote a little article called "My Vision of Multiple Streams of Income". After receiving several emails asking for a sequel and sharing more real life experience I decided to give an update on my journey with SFI and Stone Evans' PIPS system.

As I mentioned in my last article I went off a good start with this system and I honestly can attest it really works. The only negative thing is, if you want to call it this way, that I put a lot of effort into this project. The system is designed to run on autopilot, that's great. But until you've reached a certain level of visibility, you need run your promotions around the clock. I'm almost there.

As an example: I run several Google AdWords campaigns to promote my website and SFI. The reason for this is simple. This is a highly competitive market and achieving high rankings with the major search engines takes a long time and due to the rough competition you won't be able to reach the top without a few backdoor tricks.

So I took the route of actually spending some advertising money and in return I have a wide spread exposure. Remember the baseball movie with Kevin Kostner "Field of Dreams" with the famous remark "If you build it they will come"? Unfortunately this is no longer true for the internet.

Back to the topic of controlling the advertising cost with Google AdWords. I closely track my expenses and I keep a lit on it if it gets too high.

The tricky part is to decide when it is too high. I don't have an answer for this. For me it means whatever I'm comfortable with. Because you're building residual income and you're not aiming for a single sale. This is hard to gauge. Conversion rates are useless, although my conversion rate so far is over 20%. That is pretty good from what I read about this topic. What this number means in subsequent income has to be determined.

I also tapped into the extensive library of SFI's partner IAHBE. At first I just joined this organization because it guarantees my position in the SFI network. But after researching their services and utilizing their benefits like free mail leads, I have to say that this is a great institution. It's worth every penny of your monthly fees.

Speaking about value-added services and benefits. The one thing I'm truly impressed with is the quality and consistency of the marketing material offered by SFI. The wealth of online and offline marketing material can be overwhelming, but if you use it appropriate it is a very effective tool. Of course SFI also offers quality products and services, which makes it easy to sell.

By using Stone Evans' PIPS (Plugin Profit Site) system I could maximize these efforts. I'm selling all sorts of products and I already received several commission checks through my affiliate program with Clickbank. This is a huge affiliate provider for electronic books and software. My job is to attract customers to the products and then the manufacturer or author of the product does all the selling and credit card processing. As soon as the credit card is processed I receive a commission, which varies between products.

After about 3 months of running this business I would say that I'm still a little bit negative with my finances, but this is due to my extensive Google AdWords campaigns. By not counting this, I'm actually making some money. Nothing to brag about, but maybe in another 3 months my tune might change.

Please send me an email if you like to hear an update more often.

Peter Dobler is a 20+ year veteran in the IT business. He is an active Real Estate Investor and a successful Internet business owner.
Get your own personal 24/7 money maker at http://www.mypluginhomebiz.com (Free setup in 24 hrs) or send a blank email to mailto:pdobler@getresponse.com to learn more about viral marketing.

In The News:


MTN posts increased revenue, subscriber base
NetworkWorld.com, MA - 21 hours ago
"As the market becomes more competitive, we continue to explore ways of maximizing our revenue and continue to provide reliable network services to ...

OTI Reports FY 2008 First Half and Second Quarter Financial Results
IT News Online, India - Aug 28, 2008
"These results are due to a shift in the revenue mix in the payment sector from components intended for the US contactless card payments market to greater ...

Washington Post

Forcing Recalls A Tricky Task
Washington Post, United States - 9 hours ago
The sale of Simplicity's assets in April to SFCA, an affiliate of a Bethesda private equity fund, complicated efforts by federal safety regulators to get ...

Stronger Dollar Could Rally US Economy: Gambling Affiliates Could ...
Gambling911.com, FL - Aug 28, 2008
... affiliates living in the United States who have now become more dependent on foreign gaming sites, a strong dollar could result in decreased revenue ...

Orchid Technologies Engineering & Consulting Releases White Paper ...
Newswire Today (press release), UK - 6 hours ago
For their producers, many of these obsolete products still represent significant revenue opportunities. The world is filled with electronic products which, ...

Greenfield Online Announces Agreement to Be Acquired by Microsoft ...
MarketWatch - Aug 28, 2008
Through our Greenfield Online and Ciao Surveys websites and affiliate networks, we collect, organize and sell consumer opinions in the form of survey ...

News Corp. posts 27% rise in its fiscal fourth-quarter net income
Los Angeles Times, CA - Aug 6, 2008
... and affiliate rates, as well as contributions from the Regional Sports Networks and the Fox International Channels. Revenue rose 26% to $1.4 billion, ...
News Corp. Reports a Sharp Rise in Profit New York Times
News Corp.'s 4Q: Overall Rise, But Lower TV Ad Revs MediaPost Publications
News Corp warns of less robust '09 growth guardian.co.uk
broadcastbuyer.tv (press release)all 324 news articles

Connect with Fast Company
Fast Company - Aug 25, 2008
95% of its revenue is from search engine advertising. If eBay is caught between a rock and a hard place, because it cannot add an affiliate program. ...

Brown Shoe Reports Second Quarter Financial Results; Revises 2008 ...
MarketWatch - Aug 27, 2008
... 22671 33672 Total current assets 698858 682988 Other assets 103769 105938 Investment in nonconsolidated affiliate 6274 - Goodwill and intangible assets, ...

Evergreen Marine Second-Quarter Net Falls as Fuel Costs Surge
Bloomberg - Aug 28, 2008
Revenue from affiliates and subsidiaries is counted separately. The group operates about 180 ships with a combined capacity of 640000 standard 20-foot boxes ...
affiliate revenue - Google News

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