You , Your Book and the Internet!

Authors, especially self published, small press and Print on Demand authors should understand the power of the Internet when promoting a book. There is POWER in cyberspace authors and it's only getting bigger and better. More users will be online buying books next year than this year. More people are buying books today online than they were yesterday.

Guess what the last item I bought at a brick and mortar store? It was a Vanilla Soy Late coffee w/ two sweetener packages while I just looked and browsed the bookshelves - The last 10 books I purchased was online. Internet 10 - Bookstores 0. Get the point?

So what is the definition of the Internet? One dictionary says, "The Internet, sometimes called simply 'the Net,' is a worldwide system of computer networks -- a network of networks in which users at any one computer can, if they have permission, get information from any other computer (and sometimes talk directly to users at other computers)."

How Many Online? "The art of estimating how many are online throughout the world is an inexact one at best. Surveys abound, using all sorts of measurement parameters. However, from observing many of the published surveys over the last two years, here is an "educated guess" as to how many are online worldwide as of September 2002. And the number is 605.60 million." (Source: Various; Methodology Compiled by: Nua Internet Surveys)

World Total 605.60 million
Africa 6.31 million
Asia/Pacific 187.24 million
Europe 190.91 million
Middle East 5.12 million
Canada & USA 182.67 million
Latin America 33.35 million

To Overlook Google searches and Yahoo searches when promoting your book in today's marketplace is bad marketing. Internet!Internet!Internet!Internet!Internet!Internet! And the best way to sell yourself and your book is on the Internet and with Interviews and articles. Good Luck and get connected!

Jay Hubbard
http://www.theauthorconnection.com

Jay Hubbard is a book reviewer and writer for TheAuthorConnection.com

In The News:


The new world of book marketing
Christian Science Monitor, MA - Jul 7, 2008
By Marjorie Kehe | July 7, 2008 edition If you’re looking for evidence that there’s now than one way to sell a book, look no further than today’s piece in ...

Is ‘Bush-Bashing Fatigue’ Keeping Bugliosi Off the Air?
findingDulcinea, New York - Jul 7, 2008
... book is selling well thanks to talk-radio interviews and the Internet, according to the Associated Press—evidence, perhaps, that traditional marketing ...

New York Times

Ex-Prosecutor’s Book Accuses Bush of Murder
New York Times, United States - Jul 7, 2008
“You should never underestimate the power of a brand name author to circumvent the normal publicity and marketing channels,” Ms. Nelson said. ...

New Book for IT Professionals Features 20 Alternative Careers ...
FOXBusiness - 15 hours ago
A business analyst who guided manufacturing staff in defining their IT requirements could become a technology partner manager for a company marketing ...

Ever wonder why managers don't think deeply?
Ottawa Citizen,  Canada - 52 minutes ago
He proposed that a new book, Marketing Metaphoria by Gerald and Lindsay Zaltman, held some answers to the difficulty in promoting deep thinking in the ...

Harry Potter conference in Dallas shows books still working their ...
Dallas Morning News, TX - 4 hours ago
By JEFFREY WEISS / The Dallas Morning News Almost a year after publication of the final book in JK Rowling's series, you might think that interest in all ...

According to Doubleday’s Vice President/Director of Marketing
Live-PR.com (Pressemitteilung), Austria - 14 hours ago
... of our marketing campaign. Yes, it takes more work to produce a video trailer for a book than it does to sign off on a newspaper ad. But it’s worth it. ...

Surrounded By Akihabara's Wall-to-Wall Marketing
Wired News - 3 hours ago
Looking at the strategy guide book bin, you can see that anything relating to Monster Hunter Portable 2nd G continues to sell very well, despite its recent ...

Library24x7 Offers Innovative New Approach to Publishing ...
BigNews.biz (press release), MA - Jul 7, 2008
Except for a privileged few, book advances are extremely low, royalties are also small and the responsibility for marketing the book is still in the ...

Southwest Air, WestJet to Create Marketing Alliance (Update3)
Bloomberg - 11 hours ago
Southwest, which only flies in the lower 48 states, would be able to book customers on WestJet flights to Hawaii, Mexico and the Caribbean and for ski trips ...
Trains, planes and automobiles rally Vancouver Sun
Southwest books deal to Canada Chicago Tribune
Southwest to link up with Canadian carrier Houston Chronicle
CTV.ca - Airwiseall 330 news articles
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