Professional Writing: Six Great Reasons to Hire a Writer -

Home
>
Copywriting
>
Professional Writing: Six Great Reasons to Hire a Writer

Professional Writing: Six Great Reasons to Hire a Writer

Most people can write. Some can even write well. But only a few individuals can write as quickly and persuasively as a professional writer. Effective communication requires a well-crafted message that is interesting to your audience. Anything less is a waste of your time and money.

Professional writers can develop a wide variety of documents including proposals, advertising and design copy, content for websites, sales letters, strategic plans, brochures, and newsletters. An organization looking for the best value should consider the following benefits of hiring a professional writer:

1. Save time: Your time is valuable. Effective writing and editing is labor intensive and can constrict your already-tight schedule. Hiring a professional writer allows you to focus on your many other priorities.

2. Meet your deadlines: Professional writers thrive on meeting deadlines. They can help your organization complete that pressing project on time.

3. Get your message across: Perhaps you are intending to sell a product, educate your audience, or improve staff morale. Your brochure, proposal, report, newsletter, or website should be effective and produce your desired results. Powerful and clear writing will work to inform, persuade, and motivate your reader to take action.

4. Research the topic effectively: Writing about a service, product, program, or person often requires fact gathering such as online research, interviews, supporting anecdotes, and statistics. Writers are experts in obtaining background information.

5. Clean and polish: Once you've written your rough draft, a professional writer can help you organize its structure, add additional information, tighten the copy, and spice it up with creative details. They can also help make your writing more compelling and persuasive.

6. Improve the effectiveness of design: A well-designed promotional piece requires strong copywriting. If you have compelling graphics, you'll invite people to begin reading. However, powerful content is what will keep them reading. Professional writing can ensure the success of your design efforts by keeping your audience interested.

Wendy Gray Maynard is the co-owner of Kinesis. Kinesis specializes in marketing, graphic design, and business writing. Visit http://www.kinesisinc.com for more articles and free marketing wisdom.

Want to harness the power of kinetic marketing? Sign up for Kinesis Quickies, a free bi-monthly marketing e-newsletter: http://www.news.kinesisinc.com

In The News:

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.bizcommunity.com/Job/196/15/85649.htmlcid=1276777176ei=wCw1SZa4OqKO6APT9Zi1DQusg=AFQjCNGyeB_z7mw-9XsNOKfVixHygwKDNQSearch Copywriter/SEO/PPC/abrfont size=-1font color=#6f6f6fBizcommunity.com,nbsp;South Africanbsp;-/font nobr5 hours ago/nobr/fontbrfont size=-1Ideally you will have worked on a variety of clients with both SEO and PPC bcopywriting/b experience, including PR or article writing. b.../b/fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.bizcommunity.com/Job/196/16/85655.htmlcid=1276777176ei=wCw1SZa4OqKO6APT9Zi1DQusg=AFQjCNEDI7BRzLj487kYDMLzQlfCyZr6IASearch Engine Optimisation Consultant/a font size=-1 color=#6f6f6fnobrBizcommunity.com/nobr/font/fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.bizcommunity.com/Job/196/15/85648.htmlcid=1276777176ei=wCw1SZa4OqKO6APT9Zi1DQusg=AFQjCNF_gWlq1o6jiX1NrQtfc2uG8dGY6ASearch Manager/SEO Manager/a font size=-1 color=#6f6f6fnobrBizcommunity.com/nobr/font/fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.bizcommunity.com/Job/196/15/85657.htmlcid=1276777176ei=wCw1SZa4OqKO6APT9Zi1DQusg=AFQjCNH8dYD6ltTDQDxyHcU8f_FdDI6MGASEO Assistant/Search Executive/a font size=-1 color=#6f6f6fnobrBizcommunity.com/nobr/font/fontbrfont class=p size=-1a class=p href=http://news.google.com/news?sourceid=navclientie=ISO-8859-1rls=GGLG,GGLG:2005-22,GGLG:enncl=1276777176hl=ennobrall 4 news articles/nobr/a/font/div/font/td/tr/table

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.prlog.org/10148045-dell-coupons-and-promo-codes-offered-by-copywriting-web-site.htmlcid=1275587161ei=wCw1SZa4OqKO6APT9Zi1DQusg=AFQjCNG6u0G7KWy6Hn-D2qhIFmwMnjs1KQDell Coupons and Promo Codes Offered By bCopywriting/b Web site/abrfont size=-1font color=#6f6f6fPRLog.Org (press release),nbsp;Romanianbsp;-/font nobrNov 28, 2008/nobr/fontbrfont size=-1PRLog (Press Release) â€“ Nov 28, 2008 â€“ Power Communications, the online bcopywriting/b firm, is offering clients and visitors Dell coupons and promo codes. b.../b/fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.prlog.org/10147775-abandoned-online-shopping-carts-topic-of-marketing-podcast.htmlcid=1275587161ei=wCw1SZa4OqKO6APT9Zi1DQusg=AFQjCNHOL8suAbSwoTz_jqcJsiILPwBUdQAbandoned Online Shopping Carts Topic of Marketing Podcast/a font size=-1 color=#6f6f6fnobrPRLog.Org (press release)/nobr/font/fontbrfont class=p size=-1a class=p href=http://news.google.com/news?sourceid=navclientie=ISO-8859-1rls=GGLG,GGLG:2005-22,GGLG:enncl=1275587161hl=ennobrall 2 news articles/nobr/a/font/div/font/td/tr/table

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd width=80 align=center valign=topfont style=font-size:85%;font-family:arial,sans-serifa href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.ibtimes.com/prnews/20081113/a-timely-new-book-for-the-recession-how-to-get-a-successful-business-website-built.htmcid=1269820220ei=wCw1SZa4OqKO6APT9Zi1DQusg=AFQjCNE6B41znx7E6DDlCB-2Z21V4_OSowimg src=http://news.google.com/news?imgefp=asbRJh_95FoJimgurl=www.ibtimes.com/data/prnews/18892.jpg width=53 height=80 alt= border=1brfont size=-2International Business Times/font/a/font/tdtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.marketwatch.com/news/story/VistaPrint-Takes-Creative-Services-Online/story.aspx%3Fguid%3D%257B83D2EEC4-DDE8-4E31-921C-C93191EBF4FB%257Dcid=1269820220ei=wCw1SZa4OqKO6APT9Zi1DQusg=AFQjCNE7tLzJyQ3fdA39l-_fKf4fvlF7bgVistaPrint Takes Creative Services Online With Website Design/abrfont size=-1font color=#6f6f6fMarketWatchnbsp;-/font nobrNov 13, 2008/nobr/fontbrfont size=-1Website design integrates VistaPrint#39;s renowned creative and bcopywriting/b services with the company#39;s first electronic product. b.../b/fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.prweb.com/releases/businesswebsite/book/prweb1609524.htmcid=1269820220ei=wCw1SZa4OqKO6APT9Zi1DQusg=AFQjCNHTSiTBHooSIv5UNwJUcEY8xXYCBgA Timely New Book for the Recession - How to Get a Successful b.../b/a font size=-1 color=#6f6f6fnobrPR Web (press release)/nobr/font/fontbrfont class=p size=-1a class=p href=http://news.google.com/news?sourceid=navclientie=ISO-8859-1rls=GGLG,GGLG:2005-22,GGLG:enncl=1269820220hl=ennobrall 14 news articles/nobr/a/font/div/font/td/tr/table

copywriting - Google News