Just One Quick Question

Ever notice the number of times a client or prospect says some variation of 'I just have one more question,' or 'Just a quick question?' The answers to those questions are the grist of a tips booklet. You may be asked the same or similar questions repeatedly. And whether you think you are a good writer or not, you can always develop tips based on what people have already said they want to know from you.

Start capturing those random questions and focus on your answers. Organize the answers by categories, and, voila, there you have it. It's so much easier than digging through your brain to access that stuff that's been rolling around in there for as long as you've been in your current business.

Pay attention to which questions are repeated by your prospects and clients. There are bound to be some questions that come up over and over again.

Those repeated questions guide you in knowing where to focus not only your tips booklet content but where to develop your products and services in general.

Creating the tips booklet from the questions you hear helps develop more educated customers for you.

That mean people who have a better idea of what your company provides and how you can improve your clients' lives.

Make money from listening and responding!

Paulette Ensign has sold well over a million copies of her tips booklet, "110 Ideas for Organizing Your Business Life," without spending a penny on advertising. Many of those tips were questions asked by her clients. Paulette's San Diego-based http://www.tipsbooklets.com helps individuals and groups turn their knowledge into tips booklets and other information products for marketing, motivating, and making money.

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BusinessWeek
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Independent, UK - Sep 4, 2008
Nobody seems to feel neutrally about the e-book. The debate is about to get even more personal. Sony's eReader went on sale at Waterstone's yesterday. ...
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E-books via the internet
Jakarta Post, Indonesia - Sep 4, 2008
Hereby, I would like to request President SBY rethink his new policy on electronic books via the internet for students of primary to senior high schools. ...

The next phase of libraries rolls into town
Christian Science Monitor, MA - 11 hours ago
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guardian.co.uk
Happy Ending For E-book?
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A new electronic gadget is being launched that could change the way we read books forever. Ebook: Will it shake up the book market? ...
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A library at your fingertips Times Online
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e-books take weight of learning off the shoulders of students
Irish Times, Ireland - Sep 3, 2008
First year students Megan Toland and Theresa Andrews at Caritas College demonstrate the e-book. A GROUP of 18 secondary school pupils yesterday became the ...

BBC News
HMV lifted by in-home boom
Financial Times, UK - 4 hours ago
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The Bookseller (subscription)
Waterstone's e-books open for business
The Bookseller (subscription), UK - Sep 4, 2008
Waterstone's e-book store opened for business today (4th September), with around 7000 titles available from its website as e-books, including titles from ...

Penguin Targets Sony Reader
OhmyNews International, South Korea - 11 hours ago
In 2007 the Anime News Network reported that the Digital Content Association of Japan projected that mobile phone sales of e-books would increase to 11.7 ...

E-paper displays are an open book
What PC?, UK - Sep 3, 2008
The problem, simply summarised, is that bi-stable electronics which allow the image on an e-book reader to stay “lit up” for months, or even years, ...

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