Increasing E-commerce Website Sales -

Home
>
E-commerce
>
Increasing E-commerce Website Sales

Increasing E-commerce Website Sales

With consumers purchasing billions of dollars of merchandise online each and every year, the Internet has become the key to financial security. The e-commerce business has consistently thrived well above all other online enterprises, and continues to flourish. Because of this encouraging surge in activity, many individuals are now interested in becoming e-commerce merchants. To profit from your online business, you must first produce a unique website that will intrigue visitors and interest them in your items.

In reality, the e-commerce business is not much different than your average offline retail venture. Both vendors have products that he aims to sell, and each retailer must discover the appropriate avenue to market these items. Online shoppers crave the same things that traditional shoppers demand: a pleasant shopping experience, in-stock merchandise, and a courteous vendor. If you seek to please the customer, your e-commerce business shall prosper.

Almost every e-commerce website that is currently profiting has a clean, crisp layout, and effortless navigation. It is essential for you to have several categories featuring your products that are easy to browse. Clear, detailed images should also be readily available. Customers should have the opportunity to examine your products and compare them with others.

An ideal e-commerce store will have many WebPages. These pages will be organized into various categories, with searchable properties, and will use thumbnail pictures for faster loading time. Each picture should also have a detailed description of the product. The easier the site is to access, the more likely it is the visitor will purchase a product.

Website security has become a major issue in cyberspace. It is up to you as an e-commerce vendor to make each one of your customers feel at ease shopping at your online store. It is crucial for you to have Secure Socket Layering (SSL) on your online payment pages, so you have the capacity to handle encrypted transactions, such as credit card processing. Outwardly demonstrating to your customers that your website is secure will make them more comfortable shopping with you.

Customer service information should be an eminent characteristic on your e-commerce website. It is essential that you have a Contact Us link on your site's menu, and on every page of your website. This link should be directed to another page, which lists an e-mail address, phone number, and mailing address. Customers need to feel that they can contact you at any time if they have any questions or problems. It is also wise to have a Frequently Asked Questions section to your site, which provides answers to common queries.

With the e-commerce business leading the way in the web of money-making ventures, many are racing to join the masses. While building and eventually increasing sales to your e-commerce site may not come easily at first, in time, the rewards will be plentiful.

Until the Next Time,

Dr. J. Elisha Burke

Dr. J. Elisha Burke, an educator and entrepreneur, has been involved in various business enterprises via his business, Burke Publications for 11 years. Dr. Burke is an educator, writer and motivational speaker on a variety of topics. He is also known for his expertise on nonprofit organizations and grant proposal writing. Dr. Burke can be contacted at http://burkepublications.com at http://news.burkepublications.com or jeb@burkepublications.com

In The News:

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.promotionworld.com/marketing/article/081014BottomLineTipsforCreatingaProfessionalOnlineeCommerceStore.htmlcid=0ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNHNziS_AbiLwJejf1VMhhabnFQBCwBottom Line Tips for Creating a Professional Online beCommerce/b Store/abrfont size=-1font color=#6f6f6fPromotion World (press release),nbsp;CAnbsp;-/font nobr6 hours ago/nobr/fontbrfont size=-1by Joel Sussman If youâ€™ve set your sights on the goal of building a profitable online becommerce/b store, your chances of business survival and success are b.../b/font/div/font/td/tr/table

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.prweb.com/releases/2008/10/prweb1465644.htmcid=1257642006ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNF0K7zhk-vyGvjY--pH3JPjN7XdiAThanx Media#39;s Customers Enjoy Best-in-class Technology, Rock-solid b.../b/abrfont size=-1font color=#6f6f6fPR Web (press release),nbsp;WAnbsp;-/font nobr3 hours ago/nobr/fontbrfont size=-1Today, Thanx Media, a leading be-commerce/b solutions company, announced it has signed 28 new customers looking to improve conversion rates, increase revenue b.../b/font/div/font/td/tr/table

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd width=80 align=center valign=topfont style=font-size:85%;font-family:arial,sans-serifa href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.practicalecommerce.com/articles/841-Copyright-Law-for-Ecommerce-Merchantscid=0ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNHCYCtt6wb-zVhjxxFRte0sDh59bwimg src=http://news.google.com/news?imgefp=pZApmMQtleMJimgurl=www.practicalecommerce.com/uploads/images/0000/0632/5095803-1016x689.jpg width=54 height=80 alt= border=1brfont size=-2Practical Ecommerce (subscription)/font/a/font/tdtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.practicalecommerce.com/articles/841-Copyright-Law-for-Ecommerce-Merchantscid=0ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNHCYCtt6wb-zVhjxxFRte0sDh59bwCopyright Law for bEcommerce/b Merchants/abrfont size=-1font color=#6f6f6fPractical Ecommerce (subscription),nbsp;Grand Junctionnbsp;-/font nobrOct 13, 2008/nobr/fontbrfont size=-1The Internet makes copying photographs, artwork, and words easy, since a relatively unsophisticated user can just browse the web saving or copying nearly b.../b/font/div/font/td/tr/table

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.furninfo.com/absolutenm/templates/NewsFeed.asp%3Farticleid%3D9444cid=0ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNFdeUidR2OGQl-u6adssRtqNii4Mgayr1 Partners with ReshareÂ® To Offer Home Furnishings beCommerce/b b.../b/abrfont size=-1font color=#6f6f6fFurniture World Magazine (press release)nbsp;-/font nobrOct 12, 2008/nobr/fontbrfont size=-1ayr1, a leading beCommerce/b provider for the home furnishings industry, and Reshare Corporation, a pioneer in Collaborative Channel CommerceÂ® (C3) software, b.../b/font/div/font/td/tr/table

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.marketwatch.com/news/story/trademotion-announces-free-online-accessories/story.aspx%3Fguid%3D%257B26CCDD69-EA92-4AC5-870A-AAE845830F36%257D%26dist%3Dhpprcid=1255536284ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNHV52zSbWIGK38enQmAcVjL4RhAaQTradeMotion Announces Free Online Accessories beCommerce/b Product b.../b/abrfont size=-1font color=#6f6f6fMarketWatchnbsp;-/font nobrOct 8, 2008/nobr/fontbrfont size=-1We will continue to focus our products on reducing the dealers#39; overall technology spend while increasing their becommerce/b sales,quot; concluded Mr. Lucas. b.../b/font/div/font/td/tr/table

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.marketwatch.com/news/story/ecommerce-software-motive-helps-retailers/story.aspx%3Fguid%3D%257B0DFD1F30-606E-4111-AF68-E891B4610B1F%257D%26dist%3Dhpprcid=1255538849ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNHdpwy3Z3CKF2EB6mMD4U9oEiD0lwbeCommerce/b Software From Motive Helps Retailers to Drive Bricks b.../b/abrfont size=-1font color=#6f6f6fMarketWatchnbsp;-/font nobrOct 8, 2008/nobr/fontbrfont size=-1Software development company, Motive Technology, has announced a new release of `MotiveShop#39;, its becommerce/b software solution for the retail sector b.../b/font/div/font/td/tr/table

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.earthtimes.org/articles/show/hastings-entertainment-and-fry-inc-partner-to-launch-new-online-storefront,578599.shtmlcid=0ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNHUL5WzmICUdLKUm3iQ_gHr9TPg6gHastings Entertainment and Fry Inc. Partner to Launch New Online b.../b/abrfont size=-1font color=#6f6f6fEarthtimes (press release),nbsp;UKnbsp;-/font nobr28 minutes ago/nobr/fontbrfont size=-1Hastings Entertainment#39;s online storefront will be built using Fry#39;s Open Commerce Platform(TM) (OCP), an be-commerce/b solution that enables retailers to b.../b/font/div/font/td/tr/table

table border=0 width= valign=top cellpadding=2 cellspacing=7trtd width=80 align=center valign=topfont style=font-size:85%;font-family:arial,sans-serifa href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://abcnews.go.com/Technology/wireStory%3Fid%3D5977757cid=1255255002ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNFSwwesC1UwBT58aRHQnrMXCIkHqwimg src=http://news.google.com/news?imgefp=wdZK2rhdWssJimgurl=a.abcnews.com/images/Technology/youtube_081008_mn.jpg width=80 height=60 alt= border=1brfont size=-2ABC News/font/a/font/tdtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://blogs.zdnet.com/BTL/%3Fp%3D10354cid=1255255002ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNEhed7J2w8a6clhHyP_xqmCfpNqRgYouTube teams with iTunes, Amazon to offer be-commerce/b feature/abrfont size=-1font color=#6f6f6fZDNetnbsp;-/font nobrOct 8, 2008/nobr/fontbrfont size=-1Now, YouTube has partnered with Amazon and iTunes to to incorporate an be-commerce/b element into its video pages. The idea is that, with a click, b.../b/fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.marketwatch.com/news/story/youtube-unveils-ecommerce-platform/story.aspx%3Fguid%3D%257BD0228E87-52C5-40C3-A1C7-6D7E3E538227%257D%26dist%3Dhpprcid=1255255002ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNFtSrr36u-L18Ev3KBXiSL5Txe-MQYouTube Unveils beCommerce/b Platform/a font size=-1 color=#6f6f6fnobrMarketWatch/nobr/font/fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.eweek.com/c/a/Web-Services-Web-20-and-SOA/YouTube-Unveils-ECommerce-Platform-With-Amazoncom-Apples-iTunes/cid=1255255002ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNEcC2QJzMhIcvguy6fmlyTT7n_Y-QYouTube Unveils bE-Commerce/b Platform With Amazon.com, Apple#39;s iTunes/a font size=-1 color=#6f6f6fnobreWeek/nobr/font/fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://localtechwire.com/business/local_tech_wire/venture/story/3702925/cid=1255255002ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNEXcvBPhIqFOgZKBbLehMxWVAlEbQStill looking for dollars, YouTube adds becommerce/b button to videos/a font size=-1 color=#6f6f6fnobrLocal Tech Wire/nobr/font/fontbrfont size=-1 class=pa href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.xchangemag.com/hotnews/youtube-launches-e-commerce-platform.htmlcid=1255255002ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNH65IFzNOaJeAVT77TQSxMy5zLFWAnobrxchange Magazine/nobr/anbsp;- a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.ecommerce-journal.com/forum%3Fc%3Dshowthread%26ThreadID%3D560%26page%3D1cid=1255255002ei=Dq30SKSsH6bU6gP76-SaDQusg=AFQjCNHX2vILzEhlI-qxvONJhd9gnO5m7QnobrEcommerce Journal/nobr/a/fontbr/font class=p size=-1a class=p href=http://news.google.com/news?sourceid=navclientie=ISO-8859-1rls=GGLG,GGLG:2005-22,GGLG:enncl=1255255002hl=ennobrall 471 news articles/nobr/a/font/div/font/td/tr/table

ecommerce - Google News