Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women. These are... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences. The Major Points:(1) Human-Media Interactions Are Fundamentally Social(2) Character Interfaces Bring Social Intelligence to Online... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire... Read More

What is Gmail?

Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google's very own email... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive". It means that although the recipient has opted... Read More

9 Tips To Help You Write More Powerful Emails

1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers,... Read More

Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery. Once the perfect message has been created, it is just as important to focus on its successful delivery... Read More

What?s the Value of an E-mail Address?

Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.... Read More

In The News:


Email Marketing Company Introduces Newsletter Software ENTERPRISE ...
PR-USA.net (press release), Bulgaria - 19 hours ago
This new software provides a central management system for large organizations who want to control the branding and distribution of email marketing ...

Datran Media Executives to Present Email and Social Media ...
Market Wire (press release) - 20 hours ago
... Director of Email and Digital Dialogue Strategies, OgilvyOne worldwide, will educate attendees on the fundamentals of the email marketing channel and ...

Tips for email marketing campaigns
BCS, UK - 21 hours ago
Email marketing is 'easy' and 'inexpensive', meaning that anyone can create a strategy, an online business resource has told. However, to make the campaign ...

Reader offer for DMA Email Marketing Conference
Utalkmarketing, UK - May 16, 2008
Fancy attending the forthcoming DMA Email Marketing Conference at a special reduced rate? Then read on. In 2007 email marketing volumes overtook traditional ...

Yahoo! Search Marketing in Canada Streamlines Email with Brand2Email
PR Web (press release), WA - May 16, 2008
Search Marketing in Canada to power email marketing initiatives. Brand2media's Brand2Email service will allow Yahoo Search Marketing (YSM) to reach over ...

Subject line 'the most important sentence in email marketing'
Business Strata - Business News, UK - May 15, 2008
Subject lines have been described as the most sentences in a business's email marketing by an industry expert. According to Suzanne Norman, the director of ...

Social media 'can be used by businesses to complement email marketing'
Business Strata - Business News, UK - May 15, 2008
Social media can be used by companies to complement their email marketing efforts, according to an expert. Nicholas Einstein, strategic and analytical ...

Email marketing 'effective due to the number of people who can be ...
Business Strata - Business News, UK - May 15, 2008
Email marketing has been described as "very effective" for businesses due to the number of people who can be reached, according to an expert. ...

Survey findings: B2B marketers accelerate use of email marketing.
Response Source (press release), UK - May 14, 2008
London, 14th May 2008: According to email marketing provider Newsweaver, email is now an essential part of the B2B marketing mix. ...
Email 'becoming increasingly important for B2B marketers' Business Strata - Business News
all 3 news articles

Eight Tips for a Clickable E-Mail Marketing Campaign
ECommerce-Guide, United States - May 15, 2008
To be successful, said Suzanne Norman, the director of community relations at Emma, the Web-based email marketing and communications service that helps ...
email marketing - Google News
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Who Else Wants to Sky Rocket Their CD Sales, Fan base and Indie Music Career?

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Get More Targeted Traffic, List Subscribers and Customers; Without Paying a Cent!

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Email Marketing Losing Its Effectiveness? The Alternative Is Desktop Marketing!

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Email Communication

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These days email is taken for granted and used perhaps... Read More

One of the Best Ways to Cultivate New Business and Save Hours of Time is to Use an Autoresponder

An autoresponder gives you the ability to send messages effortlessly... Read More

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Email is a wonderful thing. It costs next to nothing... Read More

The Power Of Email Marketing

Have You Considered The Power Of Email MarketingOld vs. NewIf... Read More

4 Time-Saving E-Mail Tips!

E-Mail is still the most widely used Internet tool available... Read More

10 Tips for Effective Email Sales Letters

1. Write Your Objective - Before you write your sales... Read More

Summary of Adestras Presentation on Best Practice EZines at the July NEPA Conference

At the recent Online Marketing Show, Adestra ran an email... Read More

Autoresponders = Automatic Internet Marketing Success

What if you could send out all the information that... Read More

Use Autoresponders, to Build Relationships In Your Affiliate Marketing

It's true that "content is king," but equally important to... Read More