A Frugal Internet Marketing Strategy That Works!

So you finally created the website that your business or brand needs to market globally, but nobody is clicking on your site and the phone never rings. It seems that you have immediately become fodder for those other marketers to sell you their manuals about web marketing, but you might as well have spent your website development money on a gym membership.

Quite simply, there are millions of websites on the Internet, and only a few can have top positions in a search engine. If your company is "top dog" in a significant search engine for the right key words, then your company has arrived. A first page listing in Google or Yahoo on popular words integral to your site should help you bring home the bacon.

For about $4000 upfront, companies like Morevisibility.com and SubmitExpress.com will help move your site up in search engine ranking, if you also invest in pay-per-click advertising. Some good ones to try are the pay-per-click venues that Google and Yahoo or a hosting company like Interland runs. There you can choose some keywords that are ultra-relevant to your site and bid on how much you are willing to pay per click to determine how high up on the sponsor list of links you appear on the right side of well-trafficked pages. Of course, how often is also determined by how much monthly money you can commit to this marketing approach.

A still less expensive and very effective way to tell people about your company website is to use a feature writing service that will write and distribute a feature about a topic which is of interest to people. Within this feature, they will subtly couch a PR mention about your company and your web address. These popular features get distributed to newspapers nationwide ? both online and print --and Internet editors at e-zines, newsletters, article directories and search engines. They usually get printed as written, unlike the ordinary press release which often winds up in the garbage.

If you try a newer service like Points of Persuasion Syndicate (P-O-P-S), you will get maximum service, real PR agency savvy and enthusiasm at a price point you cannot beat. When you click on http://www.p-o-p-s.com/info.asp, you can read about the service offered to clients. Then you can hit the Home page at www.p-o-p-s.com and click on the Available Columns link to see some of the features that editors can download for a year or so. P-O-P-S guarantees their features will be downloaded by at least 25 editors in six months, or you get a free second feature. A company spokesperson assures us that the usage has always been much greater than that.

Myrna Greenhut is currently president of P-O-P-S, a service designed to supply incremental newspaper and Internet PR impressions for companies-large and small, Associations and PR agencies. As a consumer product publicist, she has been with numerous independent and advertising affiliated PR agencies like The Rowland Company, Ogilvy & Mather, Cairns & Associates, D-A-Y as well as having done major freelance PR projects for Avon Products Incorporated.

In The News:
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table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.prweb.com/releases/SEO/Blogini/prweb1672954.htmcid=1276806463ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNGhHAkuhKGoJk8AKha5NuOkiJUN2QSocial Networking Site Helps Effectively and Easily Build Blogs b.../b/abrfont size=-1font color=#6f6f6fPR Web (press release),nbsp;WAnbsp;-/font nobr13 hours ago/nobr/fontbrfont size=-1bInternet marketing/b through blogs has spread gradually over the years. The relaunch of professional blog hosting and social networking site for binternet/b b.../b/font/div/font/td/tr/table
table border=0 width= valign=top cellpadding=2 cellspacing=7trtd width=80 align=center valign=topfont style=font-size:85%;font-family:arial,sans-serifa href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.clickthrough-marketing.com/PPC-internet-marketing-growth-due-to-reliability,-says-eMarketer/18907861/cid=1276662413ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNGumND1g1J6mFbEkPzQSYhiUDHdXwimg src=http://news.google.com/news?imgefp=d0Wh4iVfSh0Jimgurl=www.clickthrough-marketing.com/clicknews/ai/Laptop_920_18907861_0_0_6000056_300.jpg width=80 height=80 alt= border=1brfont size=-2Internet Marketing News/font/a/font/tdtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.clickthrough-marketing.com/PPC-internet-marketing-growth-due-to-reliability,-says-eMarketer/18907861/cid=1276662413ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNGumND1g1J6mFbEkPzQSYhiUDHdXwPPC binternet marketing/b growth due to reliability, says eMarketer/abrfont size=-1font color=#6f6f6fInternet Marketing News,nbsp;UKnbsp;-/font nobr3 hours ago/nobr/fontbrfont size=-1b.../b advertising in the first half the year, up 28 per cent compared with the same period in 2007, according to figures from the bInternet/b Advertising Bureau./fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://blogs.reuters.com/mediafile/2008/12/01/online-ad-spending-outlook-lowered-by-13-billion/cid=1276662413ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNE8CeRGxyZqTLcOfrAih9aiw8lC9gOnline ad spending outlook lowered by $1.3 billion/a font size=-1 color=#6f6f6fnobrReuters/nobr/font/fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.btobonline.com/apps/pbcs.dll/article%3FAID%3D/20081202/FREE/812029995/1078cid=1276662413ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNEs9MTmWXICmnkE-sDV1ONu8hVsdgEMarketer lowers online ad spending productions/a font size=-1 color=#6f6f6fnobrBtoB Magazine/nobr/font/fontbrfont size=-1a href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.digitalresponsemedia.com/news-3-search-engine-marketing-news/lower-online-ad-forecast-sees-ppc-still-showing-high-gr-465.aspxcid=1276662413ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNGX0ZDoOOp8W-So4d0NyseRNa_UWgLower online ad forecast sees PPC still showing high growth/a font size=-1 color=#6f6f6fnobrDigital Response Media/nobr/font/fontbrfont class=p size=-1a class=p href=http://news.google.com/news?sourceid=navclientie=ISO-8859-1rls=GGLG,GGLG:2005-22,GGLG:enncl=1276662413hl=ennobrall 7 news articles/nobr/a/font/div/font/td/tr/table
table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.prweb.com/releases/2008/12/prweb1685654.htmcid=1276807735ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNGC7X-HQ4GtBENzxMciuOooxgIvsgDental bMarketing/b Firm Goes Green/abrfont size=-1font color=#6f6f6fPR Web (press release),nbsp;WAnbsp;-/font nobr13 hours ago/nobr/fontbrfont size=-1The Dental bInternet marketing/b firm also plans to support clean energy by donating some of its profit to this cause. If you would like to learn more about b.../b/font/div/font/td/tr/table
table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.addpr.com/articles/seminars_and_training/18317.htmlcid=0ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNFDRH-5UX1q81mh-rw3sSYA5qzItQOnline Training bMarketing/b Services Announced by FindOnlineTraining.com/abrfont size=-1font color=#6f6f6fAddPR.com (press release),nbsp;TXnbsp;-/font nobr5 hours ago/nobr/fontbrfont size=-1b.../b related websites and domain names owned and operated by Allied bInternet/b Solutions Inc. a Houston Texas based bInternet marketing/b and consulting firm./font/div/font/td/tr/table
table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.businessfeet.com/internet-marketing-news/items/overlaying-the-future-of-internet-marketing-1228226460.htmlcid=1276904316ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNFDGRfzS5Z3K5WHv7DOR0oNZBUzGwOverlaying the future of binternet marketing/b?/abrfont size=-1font color=#6f6f6fBusiness Feet,nbsp;UKnbsp;-/font nobr5 hours ago/nobr/fontbrfont size=-1Overlaying video with adverts might just be the future of binternet marketing/b - as well as finally generating some revenue for YouTube. b.../b/font/div/font/td/tr/table
table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.marketwatch.com/news/story/Online-Marketing-Veteran-Doug-Broujos/story.aspx%3Fguid%3D%257BE2D47090-C970-4CB8-998E-374D5608E8A3%257Dcid=1274361811ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNFLXOlV0VKQTi1JkL-ywqJD2gwO0gOnline bMarketing/b Veteran Doug Broujos Joins Blue Sky Factory as COO/abrfont size=-1font color=#6f6f6fMarketWatchnbsp;-/font nobrNov 25, 2008/nobr/fontbrfont size=-1Previously, Broujos served as senior vice president of client services at TIG Global, a hospitality-focused bInternet marketing/b company, where he led client b.../b/font/div/font/td/tr/table
table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.marketwatch.com/news/story/clickbooq-RedCart-Team-Up-Give/story.aspx%3Fguid%3D%257B32F92F93-A0D3-4951-AD8A-B0715BE01882%257Dcid=1276873882ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNGr9d3BPOSpgqL12jIUgH4rUQncZAclickbooq and RedCart Team Up to Give Professional Photographers b.../b/abrfont size=-1font color=#6f6f6fMarketWatchnbsp;-/font nobr7 hours ago/nobr/fontbrfont size=-1b.../b their business with flexible and easy to use ecommerce solutions. Media Contact Jennifer Wu bMarketing/b Manager clickbooq, inc. (310) 264-0099 Email Contact./font/div/font/td/tr/table
table border=0 width= valign=top cellpadding=2 cellspacing=7trtd width=80 align=center valign=topfont style=font-size:85%;font-family:arial,sans-serifa href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.creativematch.co.uk/viewNews/%3F96600cid=0ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNF8SHL0HEPWOMcjdc5gvrJKbmRCKAimg src=http://news.google.com/news?imgefp=SMhqkWBE_iYJimgurl=www.creativematch.co.uk/newsfiles/bg-welcome-box-inner-2.jpg width=80 height=37 alt= border=1brfont size=-2Creativematch/font/a/font/tdtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://www.citywebshopper.net/articles/includes/redirect.php?url=http://www.creativematch.co.uk/viewNews/%3F96600cid=0ei=OKc1SeyRH6qi9gSa7P0fusg=AFQjCNF8SHL0HEPWOMcjdc5gvrJKbmRCKAA third way of bInternet Marketing/b has been launched/abrfont size=-1font color=#6f6f6fCreativematch,nbsp;UKnbsp;-/font nobr11 hours ago/nobr/fontbrfont size=-1After intensive and very successful beta-testing, a “third way” of bInternet Marketing/b has just been launched at E-Commerce Expo by Strategy bInternet/b b.../b/font/div/font/td/tr/table
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