|
|
|
|
|
|
|
|
Creativity and Innovation Management - Turning Ideas into Action
The phrase "turning ideas into action" is a Russian doll.
Managing the ideas to implementation process is important for at least two reasons:
a) To make effective use of resources ? investing in one idea uses resources that could be applied to another idea. Yet all ideas do not have the same likelihood of success.
b) To prevent re-engineering. There is often not enough time to properly develop and commercialise a product but there always seems to be time to go back and fix it. It has been estimated that the cost of re-engineering ranges from the low to high billions every year.
Effective idea to implementation involves a number of disciplines:
a) Effective idea selection ? the first stage of innovation. Innovation can be defined as idea selection, development and commercialisation (as opposed to creativity, which can be defined as problem identification and idea generation).
b) Effective idea development ? which involves a second tier of competencies. Where effective idea selection may be management, sales and end-user focused, idea development also requires technicians, designers and the like.
c) Effective idea commercialisation ? which involves yet a third tier of competencies.
Each of the above can further be drilled to improve effectiveness. For example, idea selection can involve:
a) Selecting ideas according to type. Some idea types have a higher probability of success than others.
b) Selecting ideas according to strategic, competency and technical fit.
c) Selecting ideas according to practical impediments.
d) Selecting ideas at various stages of the idea funnel.
e) Selecting ideas according to end-user benefit.
There is much more to this ...
These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com
You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained.
Kal Bishop MBA, is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com.
Wind Chimes and more... Step 1Get the proper level of Six Sigma expertise at... Read More Creativity can be defined as problem identification and idea generation... Read More In the last few years a lot has been written... Read More Excess capacity in an automobile plant at Ford, Chrysler, Toyota,... Read More Over 3 of my meetings with 3 business owners last... Read More You had better care! Because what people think usually leads... Read More With the economy bordering on a recession, every company is... Read More One of the first questions we ask a prospect or... Read More You're the boss, and you have every reason to feel... Read More It used to be that only the largest multi-nationals needed... Read More A paper manufacturer with over 300 employees once announced that... Read More Management or Leadership?Simply stated, management ensures that things get done,... Read More Creativity can be defined as problem identification and idea generation... Read More Surveys of executives reveal that many companies fall short of... Read More We get invited to attend so many "meetings" but do... Read More Somewhere in the world is a person who wants to... Read More It's that time again! Perhaps the most dreaded management practice... Read More How Companies Are Like FamiliesLike a family, a company is... Read More In today's chaotic world and uncertain economic times too many... Read More Many times business owners can have significant differences in management... Read More Everyone wants to succeed in life. And no one starts... Read More Maybe it's the season or just a more buoyant job... Read More In part one of this article I told you about... Read More Workplace violence has become a tragic reality today. From minor... Read More As a management consultant, I have seen some poorly conceived... Read More
Windchimes
for great gifts!
The 6 Steps to Six Sigma
Innovation Management ? Emotion, Habit, and Culture can be Hard to Change!
Business Knowledge Management
Manufacturing Capacity as a Commodity
Uncommon Common Sense ? Know What is the Most Important Thing in Your Business
Do You Really Care What People Think?
3 Steps You Can Use Developing Leaders In Your Industry
Know the Source of Business
Encouraging Behavior That Gets Results
The Compliance Officers Killer Application
The High, High Price of Distrust
Designing Your Healthy Administration - A Management Overview
Innovation Management ? Measuring Failure!
Managing Rebellious Employees
Stop Going to Meetings - 10 Questions to Ask Before Attending a Meeting - Get More Productive
Provisioning/User Management System Upgrades: Part II ? Building Awareness And Building Approval
Performance Appraisal Checklist: Raise Not Just Appraise Performance
Is Your Company in Need of Family Therapy?
Take The Guesswork Out Of Problem Solving
Is Your Management Style Assisting or Hurting Your Business?
4 Steps to Success In Life, Business, The Universe And Everything
My Companys Leadership Sucks!
It?s Not All About Cheese: The Missing Component in Employee Development (Part 2)
Workplace Violence - People are Dying Going to Work
Employee Retention: Its a Changing Game
Entitlement Programs Kill Productivity
In articles I've written over the years, I have used... Read More
Developing Your Management Style
One thing a lot of us don't do in sales... Read More
Problem-Solving Success Tip: Use Your Project Management Skills
Solving a big problem is a project: you're far more... Read More
Assessing Managers for International Competence
How do you select staff for international assignments? It's an... Read More
How To Prevent Your New Manager From Becoming A Statistic
According to a study by the Manchester Group, 4 out... Read More
Climb out of the Box - How to Hold Effective Meetings
Out of the box thinking is a popular fad today.... Read More
How to Create a Trusting Manager-Employee Relationship
BUILDING TRUST AS A MANAGER: 1. Be reliable. Follow through... Read More
How to Make a Difference Every Day
Every day, everyone can make the world a better place.... Read More
Using, Choosing, and Using an educational consultant
IntroductionThe aim of this document is to provide advice and... Read More
The Paradox of Job Enrichment
Ellen was a clerk working for a large insurance company.... Read More
Performance Appraisal Checklist: Raise Not Just Appraise Performance
It's that time again! Perhaps the most dreaded management practice... Read More
Pricing Strategy for Retail Flower Shops
When you create your profit and loss statement to assess... Read More
Building Shareholder Value Through Your People
Increasing shareholder value is the most important driver for organisations... Read More
Customer Focus - Just 5 SimpleThings You Need to Think About
You can boil down the difference between successful businesses and... Read More
Leadership in Troubled Times
Leadership in Troubled Times The... Read More
Resolving Needs - What Your Employees Wish For!
For your people, they want to do a great job... Read More
How To Use W Edwards Deming
Human beings and the way they interact are extraordinarily Complex.... Read More
The New Five Truths of Employee Motivation
Motivation is a term that is so widely used, yet... Read More
Tales from the Corporate Frontlines: Coworkers Collaborate to Complete Successful Initiative
This short story, Coworkers Collaborate to Complete Successful Initiative, is... Read More
Status Quo Pep Talks That Can Threaten Your Leadership
Organizations live and die by results. Yet most organizations get... Read More
Problem-Solving Success Tip: Look For Sponsors And Solution Owners
Look for sponsors and solution owners rather than problem owners.Everyone... Read More
Never Hire Anyone Dumber Than You Are!
In a previous life I was a Navy Pilot. Great... Read More
Attract and Retain Positively Great Employees - An Action Plan for Employee Training
Everyday a business owner, CEO, or manager somewhere is complaining... Read More
Knowledge Management - Capturing And Structuring Knowledge Into Reusable Assets
Many organizations have an approach for identifying and recording lessons... Read More
What Every Manager Should Know About How to Reduce the High Cost of Employee Absenteeism
Employers pay a high price for absenteeism, often more than... Read More
Business Management |