Promotional Mugs: Become a Part of the Legendary Coffee Experience

When you want someone to like you, associate yourself with something that they love. Take coffee for instance. How much of America, or the world for that matter, would still be asleep if it weren't for this dark, smoky beverage?

Now, coffee is messy without a receptacle. You can't have coffee without a mug. Everyone knows that. Every morning a huge number of humans across the world seek solace in a mug of this steaming liquid. It makes us feel good, it wakes us up, and we consider ourselves debilitated without it.

We are also happy that it isn't scalding our laps or streaming down our chins. The good feeling we have about coffee rubs off on the receptacle. No doubt about it. Those of us who don't have a special mug, wish we did and envy those brandishing theirs.

Whatever is emblazoned on this promotional mug of the world's most popular beverage, is going to start enjoying some of the general good feeling emanating from the legendary coffee experience: every day, several times a day.

Here's how it works: barely awake human gropes for the meaning of life in a promotional mug and starts to think that your company may just be related to all that is good. And if the connection fails first thing in the morning, then there's always the lifesaving mug later that morning or early that afternoon.

Sooner or later the human makes the all-important emotional connection: coffee perks you up. Then there's thought association; coffee perks one up, but so does 'Joe Slows Wicked Wart Remedy' or whatever you have cleverly custom printed on your promotional mugs.

Promotional mugs are a superior marketing tool to gain attention. Coffee makes you more alert, so by the time the drinker notices your name, he or she is wide awake and taking notes.

Promotional mugs come in every imaginable shape, size and form from the elegant Café Grande numbers to the humble bistro mug and the perennial travel receptacle. You can get them in plastic, ceramic or stainless steel. Some come with or without lids and others are insulated.

Having promotional mugs made is a simple procedure that can be done at the click of a mouse, online. Many companies have websites with catalogs that you can scroll through at your leisure and pricing to help you make your final decision.

When you find the style you want, check what the minimum quantity is to see that it fits your budget. A rule of thumb is that the most cost effective promotional mug offers seem to have a higher minimum quantity while the more costly items are sold in smaller quantities.

Prices for promotional mugs range from $2.35 for a fairly basic bistro mug to $7 and more for designer type insulated or stainless steel promotional mugs.

Cindy Carrera is a freelance author who's written a number of original articles about promotional gifts and custom promotional products. Her articles offer fresh ideas and creative alternatives for the out-of-the-box marketer.

In The News:


Deere & Co. marketing office is bound for new Olathe building
Bizjournals.com, NC - 1 hour ago
Deere & Co. announced plans Friday for a new marketing headquarters in Olathe as part of its scramble for a larger share of a booming global farm equipment ...

Philadelphia Area General Counsels Share Perspective and Insight ...
MarketWatch - 2 hours ago
PHILADELPHIA, Sep 05, 2008 (BUSINESS WIRE) -- Legal marketing professionals are often tasked with understanding the needs and perspective of general and ...

Wall Street Journal Blogs

Marketing of Medicare Prescription Drug Benefit Is a Mess
Wall Street Journal Blogs, NY - 5 hours ago
Seniors who’ve tried to wade through all the marketing brochures for Medicare prescription drug plans know how confusing they can be. As it turns out, ...
About 85% of Insurers' Marketing Materials for Prescription Drug ... Kaiser network.org
all 3 news articles

Mobile Marketing Consumer Response is Heavily Influenced by ...
MarketWatch - 4 hours ago
NEW YORK, Sep 05, 2008 (BUSINESS WIRE) -- While most consumers' initial reactions to marketing and advertising messages on their mobile phone can often be ...

DG FastChannel(R) and Enliven Marketing Technologies Amend Merger ...
MarketWatch - 7 hours ago
Enliven Marketing Technologies Corporation (formerly Viewpoint Corporation) is a leading Internet Marketing Technology Company, offering Internet marketing ...
Stockhouse.com: Enliven Marketing spikes on amended merger agreement Trading Markets (press release)
Enliven Marketing Technologies Rallies In Pre-Market On Signing ... RTT News
DG FastChannel amends agreement to buy Enliven CNNMoney.com
StreetInsider.com (subscription) - RTT Newsall 24 news articles

Global Media Marketing Launches Summer Sell Down Infomercial for ...
MarketWatch - 5 hours ago
SANTA ANA, Calif., Sep 05, 2008 (BUSINESS WIRE) -- Global Media Marketing, www.glblmedia.com, a leading supplier of infomercials and other direct response ...

Canada.com

Microsoft kicks off $300 million Windows marketing push
Reuters - 16 hours ago
O: Quote, Profile, Research, Stock Buzz) kicked off a $300 million marketing campaign on Thursday, aimed at improving the image of its Windows Vista ...
Microsoft's Marketing Campaign Stumbles With "Pathetic" Seinfeld ... ITProPortal
Microsoft starts Seinfeld Windows campaign VNUNet.com
Microsoft finally launches $300M campaign to heal Vista wounds TECH.BLORGE.com
InformationWeek - CNNMoney.comall 161 news articles

Marketing Manager - Search Engine Marketing
ClickZ News, NY - 2 hours ago
Incisive Media is seeking a Marketing Manager to handle all search engine marketing. This is an exciting opportunity for a web-savvy marketer to help drive ...

LeadPro Email Marketing Adds Partner Friendly Features to Automate ...
PR-USA.net (press release), Bulgaria - 47 minutes ago
LeadPro Email Marketing and Lead management service adds several partner friendly features in order to automate routine email marketing operations carried ...

Seattle Post Intelligencer

Make marketing work for you and your cause
Seattle Post Intelligencer - 2 hours ago
Cause-marketing can do wonders for your business. As long as the cause you connect to is something you truly care about. And you get the marketing right. ...
marketing - Google News

Increase Your Sales By Following-Up

The difference between a successful business and one that just... Read More

Self Promotion Brings Business Success

Your business success depends on your ability to promote your... Read More

Motivating Your Target

There's just no time to waste in a cyber day;... Read More

Private Practice Marketing: 3 Secrets I Wish I Knew When I First Started Out

I don't know about you, but I am still waiting... Read More

Why You Dont NEED a Marketing Plan

If you pick up a copy of the November 2003... Read More

People Pleasing Postcards

Why are more businesses turning to full-color postcards as a... Read More

Discovering The Benefits That Hook Your Prospect

Benefits! They're what marketing is all about. No doubt you've... Read More

Unique Selling Proposition - Your Competitive Advantage!

To capture a larger market share and be viable, sustainable... Read More

How Your List Affects Postage Costs

HOW YOUR LIST AFFECTS POSTAGE COSTS AND WHAT YOU CAN... Read More

Writing Marketing Copy That Sells

When your prospects see your marketing materials, your brochure, your... Read More

The Art Of Writing Classified Ads

The writing of good classified ads truly is an art... Read More

CRM Star Wars: When Marketing is from Venus and IT is from Mars

Inherent tensions exist between marketing and IT. This is often... Read More

How to Add Warmth, Color & Texture to Your Advertisements

"?A powerful agent is the right word?" --Mark TwainAnd what... Read More

Increase Your Profits Through Customer Loyalty

The job of convincing your existing customers to spend higher... Read More

Questioning the Data of Demographic Off The Shelf Marketing Products

I have been working on a direct mail campaign for... Read More

Brainstorming Techniques as New Product Development Strategies

When developing new products and strategies, coming up with unique... Read More

Shine a Spotlight on Your Professional Service Firm

As a life-long dancer, I know a bit about the... Read More

Explode Your Sales With Free & Exclusive Content

Offering free and exclusive content to ezine publishers and webmasters... Read More

How Do I Define My Market?

Your market is who you want to reach. Your customer.... Read More

Whats Your Marketing Attitude?

Entrepreneurs pay a lot of attention to the mechanics of... Read More

Is It Time To Revisit Your Marketing Strategy?

Small & Mid Sized Business owners, have you revisited your... Read More

Connecting With Your Clients

Many service professionals tell me that they are uncomfortable with... Read More

More Marketing Dope

Direct marketing can make you very successful, but you've got... Read More

Trade Show Exhibit Booth ? 7 Tips to Improve Yours

Once you have decided to participate in a trade show,... Read More

Cook Up Something Special: How To Create A WOW Experience For Your Clients

My niece recently graduated from high school, and my family... Read More